In October 2023, a Mega City Media Campaign was launched in Ulaanbaatar, and Mongolia responded with remarkable openness. Through nationwide media campaign activity and local church follow-up, the message reached hearts at scale. Within the first weeks, the call centre recorded over 300,000 responses from people asking questions, requesting resources, and looking for a next step.
What began in the capital city didn’t just end there. The initial Ulaanbaatar campaign push was extended through December 2023 as momentum continued and demand for follow-up and campaign books grew. In 2024, the movement expanded beyond the city into other regions—including Uvs Province and Dornogovi—as churches kept meeting people where ‘they were at’, and walking with them toward lasting faith. What we are witnessing in Mongolia echoes the powerful revival that followed the collapse of the Soviet Union in the early 90s.
300,000+
Responses
600,000+
Gospel Encounters
80+
Churches Involved
10,000+
Requests for Discipleship
Before, I was afraid to share my faith—but during the campaign I saw how many people were genuinely searching. Every call and message felt like an open door. It’s an honour to serve my own people and point them to real hope.